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Category: blog

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NextGen TV: Interactive 4K Broadcast TV with Personalization & Ad Targeting

Posted on January 31, 2021January 31, 2021

NextGen TV is the next generation over-the-air (OTA) broadcast standard. OTA broadcasts have been around as long as TVs. Before cable came along nearly all TV content was received through local broadcast antennas. Initially, stations such as ABC, NBC, and CBS broadcast analog signals then analog was converted to digital in the 2000s which enhanced […]

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How Customer Value Can Be Your Business’s Antidote for COVID-19

Posted on December 9, 2020December 9, 2020

Unprecedented times call for an unprecedented focus on your customers. Using customer value to drive the allocation of COVID limited resources will help you to not only survive but set you up to thrive once we settle into our new normal.

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The Best Ideas Don’t Come From Conformists: A Digital Perspective

Posted on October 1, 2020January 7, 2021

Imagination and opportunity drives technology. Microsoft: Co-founders Bill Gates & Paul Allen dreamed of a personal computer in every home and identified the need for software and an easy-to-use operating system. Bill & Paul dropped out of college, moved to Albuquerque, built BASIC and MS-DOS, struck a partnership with IBM, and the rest is history. […]

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Recent Posts

  • NextGen TV: Interactive 4K Broadcast TV with Personalization & Ad Targeting
  • How Customer Value Can Be Your Business’s Antidote for COVID-19
  • The Best Ideas Don’t Come From Conformists: A Digital Perspective

Articles

  • NextGen TV: Interactive 4K Broadcast TV with Personalization & Ad Targeting
  • How Customer Value Can Be Your Business’s Antidote for COVID-19
  • The Best Ideas Don’t Come From Conformists: A Digital Perspective
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