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Tag: digital campaign measurement

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The Best Ideas Don’t Come From Conformists: A Digital Perspective Part 2

Posted on October 27, 2021October 26, 2021

Digital Video Ad Measurement, Optimization & Social Impacts Part 1 was focused on how digital ideas need to be tied to business opportunities with applications in digital advertising.  Digital advertising has been around for decades in the form of static ads but it took off when digital video advertising started to become mature.  In the […]

Recent Posts

  • The Best Ideas Don’t Come From Conformists: A Digital Perspective Part 2
  • NextGen TV: Interactive 4K Broadcast TV with Personalization & Ad Targeting
  • How Customer Value Can Be Your Business’s Antidote for COVID-19

Articles

  • The Best Ideas Don’t Come From Conformists: A Digital Perspective Part 2
  • NextGen TV: Interactive 4K Broadcast TV with Personalization & Ad Targeting
  • How Customer Value Can Be Your Business’s Antidote for COVID-19
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